DraftFCB
(freelance)
- Role: Flash/ActionScript Developer
- Client:: EA games
- Dates: circa 2008-11
Inspire Loved Ones and Others!
This Flash/ActionScript project example was for an EA game launch that the Seattle office of the multinational DraftFCB ad agency was handling which involved editing and manipulating audio clips from David Hasselhoff*.
I was given a large and motly assortment of these non-sensical Hasselhoff audio clips and charged with coming up with how to preview them and make them drag 'n' droppable so they could be arranged into odd 'messages' you could send to "motivate your friends" or "intimidate your enemies". In addition to the 80 phrases available in this example, there were 160 idividual words culled from the audio clips with which you could make a totally original "Hoff" phrase in "Hoff"'s voice.
It was both challenging and fun and earned me a couple more assignments.
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* David Hasselhoff was star of the Knight Rider (1982-86) and Bay Watch (1989-2000) network TV shows.
I can't recall if this was for his own "Burnout CRASH!" game, for which he did some very odd commercials, or for some other EA game. (The audio clips in this use-case recording don't specifically refer to it).
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Adobe's multimedia and animation platform Flash, and its programming language ActionScript, were once king of the hill on the Internet when it came to almost any kind of web page media (audio/video/animation and even 3D in its last days). Or for animated interaction on other mediums like CDs and even in-dash car infotainment systems. (I did Flash projects involving all of them.)